About
Rachel has several years of experience in digital marketing, including in content marketing, social media, SEO, and design. She began learning digital marketing skills as she built a blog, social media audiences, and digital content around student life and academic success. She continued to apply these skills to projects and work alongside her university career. After graduating from university in Toronto, she decided to relocate to Monaco to pursue further progress in this field, driven by a passion for yachting.
After studying luxury brand management with a specialization in yachting, she joined Relevance and began working on the accounts of several clients in yachting, real estate and architecture. She enjoys meeting clients, learning about a range of companies in luxury industries, and working with other members of the team to develop and execute campaigns that translate clients’ visions into their branding, marketing, and client communications. She works with clients in Europe, the UAE, and North America in a variety of industries. She enjoys the international perspective that a global client base provides and applies lessons learned from client interactions and luxury industry events wherever possible.
In her free time, Rachel enjoys sailing, traveling, reading about science, marketing, and finance, and playing tennis.
" I believe in lifelong learning and am always looking for ways to apply a variety of skills and domains of knowledge to my projects. I enjoy using this to help business owners turn their ideas into something real that they can put out into the world. "