Content Director  Joanna Lewis

Joanna is Relevance Yacht’s Head of Content, bringing two decades of writing and editing expertise. Based in the U.K., Joanna oversees content creation for Relevance Yacht’s global portfolio of clients, working closely with account managers, digital SEO specialists, the PR team, and Relevance Yacht’s creative director. Her role encompasses spearheading the development of strategic content for Relevance Yacht’s clients, including editorial articles, press releases, landing pages, large-scale website re-writes, and social media posts.

Joanna is a consummate professional who always aims to deliver content that meets the most exacting standards, whether it’s illustrating a brand’s unique story or optimising content to boost search rankings.

Born in the U.K., much of her career has been spent in the Caribbean, where she worked as a news journalist, lifestyle reporter, and magazine editor. Throughout the course of her career, Joanna has written for, edited, and launched numerous luxury lifestyle print and digital magazine titles, spanning home décor, food and wine, beauty and wellness, and luxury travel.

In her free time, Joanna loves country walks with her rescue dog Dixie, group cycle rides, delicious meals out, and spending time with her husband Matt and young daughter Ella.