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Our Services Public Relations

PR Services for Companies in the Yachting Industry

Our relationships with some of the yachting world’s most significant publications allow us to work with the media to get your message to the right audience. Our PR team has worked closely with the SuperYacht Times, Boat International, Superyachts.com, Megayacht News, Yachts International, Yachting Magazine, Asia Pacific Boating and The Superyacht Group, as well as a vast range of luxury and lifestyle websites and blogs.

We have successfully published a wide variety of articles on these world-reaching print and digital platforms over the years. Just some the luxury yacht and industry content we have written includes articles on yachts for sale, yachts for charter, industry news, superyacht crew news and superyacht lifestyle.

Our content writers and PR yachting experts are from a range of backgrounds, from yachting media to yacht brokerage, guaranteeing you the best insight into the media world and the fantastic possibilities a smart PR strategy can open up.

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  • Tailored PR strategy

  • Dedicated, multilingual PR team

  • Widespread media contact in US, Asia & Europe

  • Brand awareness experts

  • Strong influencer network

  • Powerful backlinks for Yacht SEO

  • High-profile press event management

  • Yacht event organisers

  • Specialists in yachting PR

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Traditional & digital PR Specialists

Yachting is a rather complex world when it comes to the press, with a print and digital world radically opposite in audience and reach. Relevance Yacht has worked with most yacht publications in both print and digital making us one of the few PR agencies with such a reach. Our team has a strong experience in yachting PR, with members of the team cumulating decades of experience alone as well as a great contact book. Traditional PR is a fantastic way to organically boost your brand’s presence, and our dedicated team are constantly searching for the next opportunity to get your company in the press. On the digital side, we use your PR presence not only to ensure your online visibility but also to boost your organic rankings, securing you quality backlinks from authoritative domains.

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Press events for every occasion

Relevance Yacht organised large press trips with selected journalists from major publications and is now ready to do the same for you. Over the years we pushed forward a complete press trip from UK journalists aboard Christina O with Morley Yachts, including Vogue and GQ. To maximise your exposure, Relevance Yacht alongside these press trip can include a few select charters or sales broker with a strong network and also help with open days and press conferences. Their vast network of clients will then be made aware of your yacht, being pushed forward to a truly relevant audience.

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Strong influencer network

Finding good influencers in yachting is more than challenging, between yacht spotters without strong follower base and channels looked at only by unqualified buyers finding the right audience can be a certain challenge. Relevance Yacht is connected to a strong network of influencers that will drive only the highest quality audience to your brand. Relevance Yacht has a network of over 200 local and international influencers in different categories (travel, yachting, lifestyle, luxury) who we can arrange to promote your brand.

Our Growing List of Happy Clients

Want Us to Work on Your Next Project?

Reach out today to learn how Relevance Yacht can help. We will be delighted to organise a call to discuss your creative and digital needs, with no commitment. We will then send you a tailor-made quotation for our services. 

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