Superyacht TV

Superyacht TV

The Brief

Superyacht TV is a live and free-to-view channel, reaching a truly global audience, produced in Monaco and distributed by MonacoSat. The Principality of Monaco takes great pride in being known as the “Capital of Yachting” and in order to reinforce this unique position, 2017 will see the launch of Superyacht TV.

Superyacht TV wanted to launch their platform for the Monaco Yacht Show targeting professionals in the yachting industry.

Objectives

  • Awareness

  • Visibility

  • Video Downloads

  • Sponsorship

Skills

  • PR

The Solution

Relevance provided a digital platform for Superyacht TV to enter the superyacht industry with a bang. Through social, advertising, paid social, content, and PR, Relevance promoted Superyacht TV to the Yachting Industry.

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