A small boat in a large body of water

Marine equipment auctions marketing case study RMBIDS

RMBids

RMBIDS is the world’s first online platform for marine equipment auctions, offering a new era of fair maritime trade. The auction house offers everything from cranes to diving equipment, thrusters, helidecks, cargo boats, and sailing yachts, providing sellers access to more than 10,000 potential pre-vetted buyers. RMBIDS online bidding site offers a safe, secure, and effortless way to sell and buy top-quality maritime equipment.

The results

+47.8%
New Website Users
+16.4%
Sessions from Organic
+49%
SEO Visibility
81
Total Goal Completions

Challenge

RMBIDS required new branding and a new SEO mobile-friendly auction WordPress website for their equipment consultancy business, coupled with a robust global digital marketing strategy to help them boost brand awareness and online visibility.

Solution

Relevance’s team of digital marketing specialists created a new logo and WordPress auction website. The website was fully optimised for targeted keywords, and Relevance set off on a full B2B digital marketing promotion, providing digital consultancy to maximise reach.