A large body of water

Luxury yacht marketing case study Engel & Völkers Yachting A Complete Digital Strategy

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Engel & Völkers Yachting

Engel & Volkers Yachting is a global yacht brokerage boasting a dynamic team of yacht charter and sales brokers specialising in exceeding expectations. The brokerage provides access to the world’s finest sailing vessels and superyachts globally.

The results

SEO, Website Design, Website Development, Copywriting

Integrated the site with both Yatco & Charter Index
Built a custom yacht details system for EVY Americas
Built a custom yacht search

Challenge

Engel & Volkers Yachting needed to create and launch an exciting and exceptional yachting website integrating the various EV Yachting verticals across multiple geographies. Engel & Volkers Yachting also wished to elevate the brand quickly within search and drive leads from UHNWIs to the newly created website.

Solution

Relevance’s creative team oversaw the design and build of a brand-new website. The website was fully primed for SEO and fully integrated with Yatco and Charter Index. The website was also primed for CRM, helping Engel & Volkers Yachting to track visitors to their site.