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Relevance Yacht enters strategic partnership with YATCO

Relevance Yacht is delighted to announce that we have signed a strategic partnership agreement with YATCO, the Official MLS and Ultimate SaaS Platform of YachtingTM. The partnership will provide Relevance Yacht unlimited access to YATCO’s cutting-edge cloud network technology, enabling us to further assist our yachting clients in need of Multiple Listing Service integration on their websites.

YATCO is the sole online service dedicated exclusively to central yacht listings – or MLS – by qualified professionals. It enables more than 2,000 professional yacht brokers access to the world’s most comprehensive database of all yachts for sale and charter. YATCO boasts more than US$30 billion in yachts for sale and facilitates over $5 billion a year in sold yacht transactions through YATCO BOSS. The company is dedicated to serving the professional yachting community with integrity, accuracy, and state-of-the-art technology. 

The partnership agreement will enable Relevance to better assist clients in need of yacht MLS integration on their website, while YATCO will benefit from Relevance’s digital intelligence and yacht industry insights. 

Additionally, a content-driven relationship has been established, with the objective of delivering research pieces for yacht industry experts published on both YATCO and Relevance Yacht’s digital platforms. These in-depth and insightful research pieces will utilise the latest data from YATCO’s cutting-edge software and Relevance Yacht’s expertise and industry-insights in the yacht market. 

Relevance Yacht previously worked with YATCO on behalf of our client TJB Superyachts. Our team of yacht industry experts designed, developed, and built an SEO optimised website for TJB Superyachts, which featured an integrated itinerary builder and sophisticated MLS integration. 

“After working with YATCO’s yacht MLS for many many years, as a successful integration for our broker website builds, we are delighted to enter into a more serious partnership agreement with YATCO,” Rumble Romagnoli, Relevance Yacht’s founder and president, said. “As the yacht marketing specialist, Relevance Yacht endeavours to build a network and strong strategic partnerships that will allow us to better serve our yachting clients.” 

Steven Myers, CEO and founder of YATCO, added: “We are proud to announce our partnership with the wonderful team at Relevance Yacht. This collaboration reaffirms our commitment to leading the industry digitally by providing our professional members with the knowledge and tools they need to succeed.”If you are a yachting company and would like to learn more about Relevance Yacht’s digital yacht marketing and YATCO services, then contact us today.